Advertising Children

This from Twitter:  “Increase in online advertising to place children awaiting adoption…”

I’ve argued both sides of the debate about publishing photos of children who need an adoptive home.  But it really isn’t worth discussing, IMHO, as this ship has sailed.  There are photo-listings everywhere at this point.  Counties, states, national organizations, private agencies, they are all doing it.  I’ve tended towards arguing the affirmative in the past, based on a belief that we should do EVERYTHING possible to find permanent families for kids.

The above-referenced Tweet has me considering this topic again.  It’s not so much the actual practice of photos of children/youth in need of families being ‘out there’.  It’s that word….advertising.  This is how Merriam-Webster defines the word….the action of calling something to the attention of the public especially by paid announcements”.

OK, so that is not as bad as I expected.  However, when I see that word, advertising, I continue to think that someone is trying to sell something.  That is where I get hung-up…the selling part.  You can see why I’m debating this in my head once again.

I guess the bottom line is that the issue is one of language.  There will be photo-listings and really, I do think they are good for the most part.  But can we *not* refer to it as ‘advertising’?  Can we talk about ‘featuring children’ or ‘promoting families’?  Seriously.  Language Matters!  The disability community has been talking about this for years with their ‘people first‘ campaign.  The U.S. Department of Labor has made a concerted effort to change thinking about persons with disabilities by changing language.

So, Child Welfare, let’s get with the program and pay attention to language!

*Entire Tweet: @SimplyFostering Increase in online advertising to place children awaiting adoption and Long Term Foster Care .Family Law http://goo.gl/1zyu
Tweeted December 27, 2010.
No disrespect intended to Simply Fostering…I’m following them on Twitter because I like their Tweets!

Advertisements

About ckhayek

I am a Child Welfare Advocate, Data-geek, Writer (and Reader), Cheesecake Baker, and Stunt Kite Flyer .... balance is important! 8-)
This entry was posted in Adoption, Child Welfare, Media, social media and tagged , . Bookmark the permalink.

One Response to Advertising Children

  1. Pingback: Tweets that mention Advertising Children | Child Welfare Blog -- Topsy.com

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s